Sol-ti thrives on its commitment to wellness and sustainable practices. They illuminate lives with their revitalizing brews and uphold an eco-responsible stance with their green glass packaging. As their Marketing Director, I steered their brand narrative across digital and print platforms. I spearheaded PR efforts, managed social media campaigns, and championed our presence at trade shows. By securing magazine spots and local highlights and supervising activations in varied settings, I amplified Sol-ti's voice and expanded its reach and impact.